The animation of your partners at the next level

Animate your partners, distributors, promoters with gamified mechanisms, connected to your business objectives, and accurately monitor the results in real time.

objow-animation-partners

They transformed their animation with Objow

“In just two months, we achieved a 92% DN rate on the Rockstar Original benchmark. A score that could not have been achieved without intensive commercial animation.”

Guillaume Bègue

CPM Customer Director

“We went from 75% to 99% of POS installation... Sales people loved it and asked for more features.”

Portrait d'un homme aux cheveux courts portant une chemise blanche à motifs sous un blazer bleu.

Pierre Martinet Group

Sales manager

“Traditional challenges generally bring value, but with the animation provided by Objow, we saw undeniable added value: +16% of active customers and +10% of temporary workers.”

Homme d'âge moyen avec cheveux gris portant une veste noire et une chemise blanche, fond noir.

Manpower

Operational Marketing Director

“In just two months, we achieved a 92% DN rate on the Rockstar Original benchmark. A score that could not have been achieved without intensive commercial animation.”

Guillaume Bègue

CPM Customer Director

“We went from 75% to 99% of POS installation... Sales people loved it and asked for more features.”

Portrait d'un homme aux cheveux courts portant une chemise blanche à motifs sous un blazer bleu.

Pierre Martinet Group

Sales manager

“Traditional challenges generally bring value, but with the animation provided by Objow, we saw undeniable added value: +16% of active customers and +10% of temporary workers.”

Homme d'âge moyen avec cheveux gris portant une veste noire et une chemise blanche, fond noir.

Manpower

Operational Marketing Director

“In just two months, we achieved a 92% DN rate on the Rockstar Original benchmark. A score that could not have been achieved without intensive commercial animation.”

Guillaume Bègue

CPM Customer Director

“We went from 75% to 99% of POS installation... Sales people loved it and asked for more features.”

Portrait d'un homme aux cheveux courts portant une chemise blanche à motifs sous un blazer bleu.

Pierre Martinet Group

Sales manager

“Traditional challenges generally bring value, but with the animation provided by Objow, we saw undeniable added value: +16% of active customers and +10% of temporary workers.”

Homme d'âge moyen avec cheveux gris portant une veste noire et une chemise blanche, fond noir.

Manpower

Operational Marketing Director

3 use cases of Objow to manage an external network

Loyal-distributors-objow-challenge

Dynamisez vos opérations, activez et stimulez les performances de tout votre reseau

Loyal-distributors-objow-challenge
DifférenciezDifferentiate your brand from the competition.votre marque de la concurrence et réengagez les partenaires dormants
Loyal-distributors-objow-challenge

Fidélisez votre réseauBuild the loyalty of a network of distributors over the long term

Discover a complete platform to animate your external network

Value & retain your resellers

Challenges, badges, levels and rankings challenges et animations personnalisés, déclinables par équipe, métier, atteinte d'objectifs, segmentation, etc.

Points and rewards system

for each profile: salespeople, managers, partners

“The teams got into the game of points, badges, rankings, awards... This does not detract from the seriousness of their mission, quite the opposite.”

Retailer-valorization and Retailer-Retailer
customized-challenges

Accelerate sell-out & product adoption

Creating challenges

Positive emulation

Intégrez vos données : synchronisation avec vos flux (DMS, sorties de caisse) ou déclaratif avec preuve (photo, listing).

“This idea of gamification around a commercial objective was highly appreciated. It made it possible to create the emulation we were looking for.”

Guillaume BEGUE
Key Accounts Director

Le bon message, au bon partenaire, au bon moment

Integrated news feed to easily broadcast messages and deliverables

Notifications push ou emailsPush notifications

Dedicated mobile app for easy, fast and engaging access at any time

“Objow saves me time on follow-up. The news feed allows me to value an employee in a few seconds”

objow-dashboard-communication-with-networks
results-measurement

Measure field results accurately

Real-time dashboard to visualize sell-out and engagement

Multi-level goals by channel, region, product, or team

Connected KPIs:

Real-time tracking and alerts In the event of a performance gap

“Objow provides me with regular monitoring of our performance in real time: I can analyze and assess trends and then adapt my field strategy”

What you gain

Pour les responsables sell-out / trade marketing / réseau :

A uniform, structured animation

Measurable and adjustable operations

Direct communication with the field

Decision-making based on field data

For retailers & points of sale:

A simple, clear and motivating interface

Une interface simple, accessible et motivante

A vision of their performance in real time

Concrete and customizable rewards

PepsiCo committed its distribution network around the launch of Rockstar

Before Objow

The animations were punctual, unstructured, and the feedback from the field was unreliable. The brand was struggling to accurately monitor the progress of DN, especially in key areas.

“We were already facing challenges, but difficult to compare between areas, and without structured follow-up.”

After Objow

A national challenge has been set up to stimulate field teams, with real-time monitoring and motivating gamification.


” In just two months, we achieved a 92% DN rate on Rockstar Original. A score that could not have been achieved without intensive commercial animation.”

92%

DNS reached in 2 months on the Rockstar Original reference

A solution designed to adapt to your challenges

Boosting my internal teams

Empower your teams on a daily basis through gamification.

Engaging an external network

Boost your sell-out campaigns by animating your external network.

Boosting point of sale performance

Récompensez la fidélité de vos clients et partenaires dans la durée : points, statuts, paliers et avantages personnalisés.

FAQ

Comment engager un réseau sans lien hiérarchique ?

Yes, through native integrations or customizable APIs.

Comment remonter les ventes de mon réseau sans CRM partagé ?

Objow is available on desktop, tablet and mobile, so that each employee, from headquarters to the field, can access information, interact, consult their rankings and receive their rewards.

Peut-on récompenser des partenaires externes en toute conformité ?

Yes, all dashboards are dynamic and updated live.

Objow distingue les récompenses versées à une personne morale (le point de vente, la société partenaire) de celles versées à une personne physique (le vendeur, le pharmacien, l'agent) : les gratifications versées à des tiers sont encadrées par l'URSSAF, et des règles spécifiques s'appliquent dans certains secteurs comme la santé (loi anti-cadeaux).
La plateforme applique le bon circuit selon le cas et fournit les exports nécessaires à votre conformité comptable et sociale.

Quelles récompenses proposer à un réseau de partenaires ?

Yes, you can manage multiple entities, areas, or brands from the same interface.

Nos partenaires vont-ils vraiment se connecter ?

Un vendeur en concession ou une équipe de comptoir n'ouvrira pas un portail de plus par obligation.
C'est pourquoi Objow mise sur l'application mobile et les notifications push : l'information vient au partenaire, pas l'inverse.
Classements en direct, badges, récompenses visibles : les dispositifs bien animés font passer la participation du cercle des habitués à la grande majorité du réseau, et nos équipes vous accompagnent justement sur cette animation.

Peut-on animer plusieurs niveaux de réseau à la fois ?

Yes, you are supported at each stage:1. Framing of objectives and populations2. Design of the challenge mechanics3. Training your managers and admins4. Ongoing monitoring and readjustmentObjow is not a simple tool, it is a commercial promotion partner.

Est-on accompagné dans la mise en place ?

Yes, we offer the possibility of launching a first test challenge to prove value on a small perimeter (region, team, product). This is often the best way to convince internally.
Objow n'est pas un simple outil : c'est un partenaire d'animation commerciale.

Peut-on tester avant de déployer sur tout le réseau ?

All data is hosted in France, in compliance with the RGPD.
Le plus efficace est de lancer un premier challenge sur un périmètre réduit (une région, une enseigne, une gamme) pour prouver la valeur en conditions réelles.
C'est souvent le meilleur argument pour embarquer ensuite la direction et le reste du réseau.

Quel ROI attendre d'un programme de stimulation externe ?

None. You can create as many commercial challenges as necessary, on as many areas as you want (national, regional, team, brand...).The platform is scalable, robust, and designed for large organizations.
Manpower uses Objow with +800 active users (managers & sales representatives) on several challenges in parallel.

50,000 Daily Users

Align your teams now with your business priorities

Learn how Objow can connect your data, structure your goals, and create an engaging and measurable animation at scale.

They transformed their animation with Objow