Product launch

Launch your products with impact, everywhere in the field.

With Objow, activate your teams on your highlights and maximize the visibility of your products from the first days.

product-launch-activation-commercial-teams

They transformed their animation with Objow

“In just two months, we achieved a 92% DN rate on the Rockstar Original benchmark. A score that could not have been achieved without intensive commercial animation.”

Guillaume Bègue

CPM Customer Director

“We went from 75% to 99% of POS installation... Sales people loved it and asked for more features.”

Portrait d'un homme aux cheveux courts portant une chemise blanche à motifs sous un blazer bleu.

Pierre Martinet Group

Sales manager

“Traditional challenges generally bring value, but with the animation provided by Objow, we saw undeniable added value: +16% of active customers and +10% of temporary workers.”

Homme d'âge moyen avec cheveux gris portant une veste noire et une chemise blanche, fond noir.

Manpower

Operational Marketing Director

“In just two months, we achieved a 92% DN rate on the Rockstar Original benchmark. A score that could not have been achieved without intensive commercial animation.”

Guillaume Bègue

CPM Customer Director

“We went from 75% to 99% of POS installation... Sales people loved it and asked for more features.”

Portrait d'un homme aux cheveux courts portant une chemise blanche à motifs sous un blazer bleu.

Pierre Martinet Group

Sales manager

“Traditional challenges generally bring value, but with the animation provided by Objow, we saw undeniable added value: +16% of active customers and +10% of temporary workers.”

Homme d'âge moyen avec cheveux gris portant une veste noire et une chemise blanche, fond noir.

Manpower

Operational Marketing Director

“In just two months, we achieved a 92% DN rate on the Rockstar Original benchmark. A score that could not have been achieved without intensive commercial animation.”

Guillaume Bègue

CPM Customer Director

“We went from 75% to 99% of POS installation... Sales people loved it and asked for more features.”

Portrait d'un homme aux cheveux courts portant une chemise blanche à motifs sous un blazer bleu.

Pierre Martinet Group

Sales manager

“Traditional challenges generally bring value, but with the animation provided by Objow, we saw undeniable added value: +16% of active customers and +10% of temporary workers.”

Homme d'âge moyen avec cheveux gris portant une veste noire et une chemise blanche, fond noir.

Manpower

Operational Marketing Director

Learn how to turn a product launch into commercial success.

Simulate a step-by-step product launch and see how the platform automates animation, tracking, and rewards.

Objow offers what you need for a controlled launch.

Objow connects your data, segments your teams, and sets clear goals to turn alignment into a performance driver.

Align

Structure your goals by product, channel, or region. Connect your data (CRM, ERP, BI) and manage the rates of DN, PDL, completion or volumes sold in real time.

Connect to existing data
Automated sync
Integration managed by our data center

Motivate

Launch engaging challenges in a few clicks. Animate your teams with notifications, rankings, badges and news feeds.

Customizable challenges
Integrated communication
Continuous gamification

Perform

Follow individual and collective performances. Receive alerts and activate the right levers at the right time (coaching, rewards, communication).

Real-time tracking
Targeted coaching
Visible operational KPIs

Reward

Value efforts with automatic, symbolic rewards. Motivate permanently with a system of points, awards or badges.

Integration with your Marketplaces
Flexible rewards
Commitment badges & trophies
creation-de-challenge-objow

Concrete cases, measurable results

PepsiCo booste ses performances terrain grâce à Objow.

« Objow a été un levier clé pour mobiliser le terrain et atteindre rapidement nos objectifs. »

+

92%

de DN atteint en moins de 2 mois

customer-brands-banner

Customer case

Concrete results with each activation.

Concrete results with each activation.

+

18

%

of progress in priority KPIs for our customers

2

x

more speed in setting up challenges

-

60

%

of management time saved for managers

They transformed their animation thanks to Objow

Directeur de Clientèle CPM

Guillaume Begue

« En deux mois à peine, nous avons obtenu un taux de DN de 92 % sur la référence Rockstar Original. Un score qu’on n’aurait pas pu atteindre sans l’animation commerciale poussée. »

Directeur des Ventes Nationales

Grégory Autret

« Nous avions un objectif de poser 400 blocs PLV : on a atteint 99 % de réussite (contre 75 % l’an dernier). Un vrai succès grâce à la dynamique de challenge. »

A solution designed to adapt to your challenges

Boosting my internal teams

Empower your teams on a daily basis through gamification.

Engaging an external network

Boost your sell-out campaigns by animating your external network.

Boosting point of sale performance

Make every point of sale a point of commercial impact.

50,000 Daily Users

What if your next launch became a real performance driver?

Schedule a personalized demo and find out how Objow can boost your sales highlights.

They transformed their animation with Objow